Choose Your Platform
Content writing used to refer to website content. Now there are many different platforms we can use to share our message. It doesn’t matter whether you attract attention through your website or your social media accounts, the substance of your content still has to be interesting and informative.
The Five-Second Rule
The attention of internet users is being pulled in so many directions that the opportunity to hold their interest keeps getting shorter and shorter. You have only a few seconds to grab someone’s attention so they’ll keep reading. Content writing has to be interesting, engaging, and easy to read. If you don’t get the interest of your readers right away, they will quickly lose interest and move on to something else.
SEO is extremely important in any content writing. SEO (Search Engine Optimization) is the process of embedding the proper keywords in just the right places so that search engines such as Google know what your writing is all about without paying for popularity. Hashtags and taxonomy are also more important than ever.